This is a research guide based on cited documentation. It is not a report of firsthand testing. Our editorial method

Name the job before opening a pricing page

Carrd and Framer remain the first-site pair on this publication: a compact page versus a visual site with CMS collections. This guide adds two later jobs from vendor documentation. Webflow is a Site-plan alternative for a custom domain or CMS while Framer enrollment is pending. Shopify is the commerce step when the page must sell products. Neither price nor an affiliate term ranks those products.

This is a documentation-based comparison recaptured 2026-09-15. We have not built the same project in Carrd, Framer, Webflow, and Shopify. Use your own page brief. Keep the current site when it already meets the visitor job.

Published jobs and prices

Carrd Pro Standard remains $19 per year on the existing first-site comparison. Webflow Site prices above were recaptured with billed-yearly figures on https://webflow.com/pricing. Shopify prices were recaptured with Pay yearly selected on https://www.shopify.com/pricing: Basic $29/mo, Grow $79/mo, Advanced $299/mo, plus a page promo of 3 days free then $1/month for 3 months. Monthly-toggle prices were not shown in that yearly view. Annual equivalents used here are $348, $948, and $3,588 before tax.

RequirementQualifying planDue nowRenewalExclusion
Compact landing page with custom domain and native formCarrd Pro Standard$19$19/yearPro Lite omits custom domains and forms
Multi-page visual site or CMS collectionsFramer Basic on yearly billing$120$120/yearFree plan is Framer-domain only; annual invoice exceeds a $50 monthly cash cap
Custom-domain Site without CMSWebflow Basic, $15/mo billed yearly$180$180/yearBasic is documented for sites that do not need a CMS
Structured CMS collections on a Webflow SiteWebflow Premium, $25/mo billed yearly$300$300/yearWebflow Basic omits CMS; this is not a Framer quality ranking
Sell products from the siteShopify Basic, $29/mo with Pay yearly selected$348$348/yearNot a compact Carrd substitute; the $1/mo promo is not the full-price plan
Visitor job already published on a working siteKeep the current site$0$0Do not buy a builder or store until a named gap exists

A compact Carrd page is still the small-site default

If the visitor job is a short offer, a few examples, and one contact or booking action, Carrd Pro Standard already lists a custom domain and native form at $19/year. Do not treat Shopify as a larger Carrd. Do not treat Webflow Basic as required for that compact page.

Framer Basic remains the documented first-site option when separate pages or CMS collections are the job and the $120 yearly invoice fits. Webflow is recorded here as an alternative Site family, not as a tested winner over Framer.

Webflow when the job is a Site or CMS

Webflow's pricing page lists a free Starter Site that publishes to a webflow.io subdomain. Custom domain is listed on Basic ($15/mo billed yearly). Basic is described as being for simple sites that do not need a CMS. Premium ($25/mo billed yearly) lists Webflow CMS. Ecommerce Site plans are a separate family and are not this store comparison.

Skip Webflow when Carrd Pro Standard already covers the page. Skip Webflow Basic when structured collections are required.

Shopify when the job is a store

Use Shopify only when the site must sell products. The recaptured pricing view showed Basic, Grow, and Advanced with Pay yearly selected. That is a hosted store invoice, not a compact landing-page invoice. Card rates and extras sit on top of the plan price.

Skip Shopify when a Carrd or Webflow page already does the visitor job. The $1/month promotional period is not the qualifying full-price plan used in this table.

  • Write the required visitor action before comparing builders.
  • Match the qualifying plan to that action, not to the cheapest badge.
  • Keep the current site when no named gap exists.

Questions before you decide

Is Shopify a stronger Carrd for a one-page site?

No. Shopify Basic is documented as a store plan. Carrd Pro Standard remains the compact custom-domain page on this publication. Keep the current page if it already covers the visitor action.

Does Webflow Basic include CMS collections?

The recaptured pricing page describes Basic as being for simple sites that do not need a CMS. Premium lists Webflow CMS at $25/mo billed yearly. Check that exact feature before paying. Skip or pause if a compact Carrd page already does the work.

Sources & verification

Product details and prices can change. Check the linked provider before buying.

  1. Carrd Pro plan comparison Accessed 2026-09-13
  2. Framer pricing Accessed 2026-09-13
  3. Shopify pricing Accessed 2026-09-15
  4. Webflow pricing Accessed 2026-09-15

Sources link directly to providers. Product buttons may use separately labeled affiliate links. Read our disclosure.

Your decision at a glance

Compare the options

Full comparison

Documentation-based guidance. No tested ranking or performance score.

Commerce

Shopify

Consider it for
Sell products from a hosted store on Basic ($29/mo displayed with Pay yearly selected, $348/year); skip Shopify when the job is a compact Carrd page, because it is not a Carrd substitute.
Starting cost
Basic $29/mo with Pay yearly selected ($348/year); Grow $79/mo ($948/year); Advanced $299/mo ($3,588/year). Page promo: 3 days free, then $1/month for 3 months.
Before you choose
Not a compact Carrd substitute. Starter and Lite were not listed as eligible affiliate plans. The $1/mo promo is not the full-price plan.

Checked 2026-09-15 · Pricing source

View Shopify plans

Ordinary provider link. No affiliate partnership claimed. Link disclosure

Website builders

Webflow

Consider it for
Publish a custom-domain Site on Basic ($15/mo billed yearly, $180/year) without CMS, or a CMS site on Premium ($25/mo billed yearly, $300/year); skip Basic when structured collections are required, and skip Webflow when a compact Carrd Pro Standard page already does the job.
Starting cost
Starter on webflow.io; Basic Site $15/mo billed yearly ($180/year); Premium Site $25/mo billed yearly ($300/year) lists Webflow CMS.
Before you choose
Basic omits CMS. Starter publishes to webflow.io without a custom domain. Ecommerce Site plans are a separate family.

Checked 2026-09-15 · Pricing source

View Webflow plans

Ordinary provider link. No affiliate partnership claimed. Link disclosure